Billboard Women in Music x Honda

Billboard Women in Music Awards 2023 at YouTube Theater
Campaign: "Who is a Woman that drives and inspires you?" for Honda x Billboard Women in Music Awards

Role: Producer
Views on YouTube: 5 Million
Contracted by Liquid Arts Media to produce the campaign for Honda x Billboard Women in Music during the live event. The concept involved placing the car within three LED panels, allowing for dynamic digital backgrounds while filming product showcases and interviews. Main talents featured were Coco Jones and Victoria Monet. Responsibilities included managing client and talent relations, overseeing execution, and ensuring the successful delivery of content.

Working with Billboard and Honda on this project was particularly engaging, especially integrating real attendees into the campaign.